1. Introduction
Filteringcleanse ("we," "us," "our") respects your privacy. This Privacy Policy explains what personal data we collect, how we use it, your rights, and how we protect it when you visit our website and access our yoga app reviews and guides.
2. Data Controller
Zenith Digital Ltd
42 Mount Wellington Drive
Auckland 1050
New Zealand
Email: info@filteringcleanse.world
Company Number: 4267892
3. What Personal Data We Collect
Data You Voluntarily Provide
- Contact forms: Name, email address, message content when you contact us
- Subscription newsletters: Email address for optional email subscriptions (if available)
- Feedback: Any feedback you submit about our reviews or services
Data Automatically Collected
- Google Analytics: Pages visited, time on page, device type, browser, general location (by IP address). Google Analytics is configured with privacy-focused settings including anonymized IP addresses. You can opt out via Do Not Track or by disabling analytics in our cookie settings.
- Google Ads conversion tracking: If you click affiliate links to yoga apps, we may track whether you completed a purchase (conversion) to measure affiliate program effectiveness. This data is aggregated and never personally identifies individuals.
- Cookie technology: We use cookies to remember your cookie consent preferences, to enable essential website functionality, and to measure site usage. See our Cookie Policy for details.
- Server logs: IP address, browser type, pages accessed, timestamp. These are retained for 30 days for security purposes.
4. Legal Basis for Processing (GDPR)
We process personal data under these legal bases:
- Consent: Analytics and marketing cookies (via cookie banner)
- Legitimate Interest: Essential website functionality, fraud prevention, website security, improving our service
- Legal obligation: Payment records, tax compliance (if applicable)
5. How We Use Your Data
- Responding to inquiries sent via contact form
- Measuring website performance and user behavior (analytics)
- Tracking affiliate conversions to measure program effectiveness
- Sending optional newsletter updates (only if you subscribed)
- Improving website content, design, and user experience
- Detecting and preventing fraud, abuse, and security threats
6. Data Sharing & Third Parties
We do NOT sell your personal data. We may share data with:
- Google Analytics: Anonymized usage data to understand visitor behavior (Google processes this under Data Processing Agreement)
- Google Ads: Aggregated conversion data to measure affiliate performance (Google is our data processor under DPA)
- Email service provider: If you subscribe to newsletters, your email is shared with our email platform (DPA in place)
- Legal authorities: If required by law (court order, warrant), we may disclose data
- Service providers: Web hosting provider (Cloudflare), essential vendors under confidentiality agreements
7. International Data Transfers
We are based in New Zealand. Your data may be processed and stored in New Zealand and potentially transferred internationally (e.g., to US servers for Google services). When data is transferred outside your country, we ensure adequate safeguards via contractual agreements (Standard Contractual Clauses or Binding Corporate Rules where applicable).
8. Data Retention
- Contact form submissions: Retained for 1 year for follow-up purposes
- Server logs: Retained for 30 days
- Google Analytics data: Auto-deleted after 26 months
- Newsletter subscriber lists: Retained until you unsubscribe
- Affiliate conversion data: Retained per partner requirements (typically 90+ days)
9. Your Privacy Rights
Under GDPR, you have the right to:
- Access: Request a copy of your personal data
- Correction: Correct inaccurate or incomplete data
- Deletion: Request erasure of your data (right to be forgotten), subject to legal obligations
- Portability: Receive your data in machine-readable format to transfer to another provider
- Objection: Object to processing, including for marketing purposes
- Withdraw Consent: Withdraw consent for analytics/marketing cookies anytime via cookie settings
To exercise these rights, email info@filteringcleanse.world with "Privacy Request" in the subject line. We will respond within 30 days.
10. Cookies & Tracking Technologies
Our site uses:
- Essential cookies: Required for website functionality (consent preference storage). These are always active.
- Analytics cookies: Google Analytics (requires your consent). You can opt-out via "Reject" in our cookie banner.
- Marketing cookies: Google Ads conversion tracking (requires consent). Disabled by default in cookie banner.
See our Cookie Policy for full details.
11. Security
We protect your data with:
- HTTPS encryption on all pages (SSL/TLS certificate)
- Cloudflare DDoS protection and security scanning
- Regular security updates and patches
- Limited staff access to personal data
- No storage of sensitive data (passwords, payment information)
While we implement strong security measures, no transmission is 100% secure. We cannot guarantee absolute security, but we take reasonable precautions.
12. Children's Privacy
Our site is not directed to children under 13 years old. We do not knowingly collect data from children. If we become aware of data from a child under 13, we will delete it immediately. Parents/guardians concerned about data collection can contact us at info@filteringcleanse.world.
13. Third-Party Links
Our site links to yoga app websites (affiliate links). These external sites have their own privacy policies. We are not responsible for third-party privacy practices. Please review their policies before entering personal information.
14. Changes to This Policy
We may update this Privacy Policy to reflect legal changes or new practices. The "Last Updated" date indicates the most recent revision. Significant changes will be announced prominently. Your continued use of the site after changes constitutes acceptance of the revised policy.
15. Contact & Complaints
Questions about this policy? Email info@filteringcleanse.world
Not satisfied with our response? You have the right to lodge a complaint with your data protection authority (in NZ: Privacy Commissioner; in EU: your local DPA).